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The best tip for increasing your conversation rate!
Womenpreneur
thGuardian of the Enchanted
April 09, 2024
🕊️
Today, I’m sharing the best tip for increasing your conversation rate!
Ps. Conversion rate is the percentage of people who take the action you would like them to, like making a purchase or signing up, out of the total number of people who interact with your website or marketing materials. 💰💰
Dear Beloved Reader,
Step once again into the world of Penelope, our fearless innovator, as she moves forward on her journey of discovery through the maze of digital marketing—today’s journey taking her towards the magic of Calls to Actions (CTAs).
Call to Action
A call to action is like a special button or message on a computer or phone screen. It tells you what to do next, like "Click here to watch a video" or "Tap this button to buy something." Businesses use it as a helpful guide to tell their audience what to do next.
One fateful day, amidst the hustle and bustle of London, Penelope found herself at a cozy café, lost in thought.
At a nearby table, two other Womenpreneurs shared stories of marketing triumphs, focusing on a secret weapon: benefit-oriented language in CTAs.
Intrigued, Penelope listened intently. From what she heard, she realized that CTAs weren't just about urging action—
They were about showcasing the benefits users would gain when moving forward.
This was like adding a sprinkle of magic to her marketing efforts!
As Penelope returned to her digital world, she revisited her latest email campaign.
here it was—a plain, uninspiring CTA: "Click Here." With newfound wisdom, Penelope knew she could do better.
She transformed the CTA into a beacon of promise: "Access Exclusive Marketing Tips!" It was as if she had cast a spell, instantly capturing the attention of her audience and enticing them with the rewards that awaited.
And so, dear Womenpreneur, let us follow in Penelope's footsteps.
Let us infuse our CTAs with the power of benefit-oriented language that motivates action and drives results.
Here is another example from: Sign Up for Course to Boost your skills {Winner every time}
We have so many more tricks on how to better your CTA’s to increase your conversation rate inside our marketing school.
Do you think you can benefit from this?
Join us for free. We are running a 10-day free trial for you to have a full experience of this club.
With magic and wisdom,
🕊️ thGuardian of the Enchanted