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🕊️ Inside - Why do some businesses explode and others fail?
Womenpreneur
thGuardian of the Enchanted
March 12, 2024
🕊️
Why do some businesses explode and others fail? Find the answer inside this letter:
Dear Beloved Reader,
In Covent Garden, Penelope discovered a captivating shop filled with treasures from faraway lands.
Intrigued by the eclectic array of goods on display, she struck up a conversation with the shopkeeper— a seasoned merchant with years of experience in the trade.
As they chatted, Penelope couldn't help but marvel at the shopkeeper's deep understanding of his customers' desires.
With a twinkle in his eye, he revealed the secret to his success:
Continuous market research.
Which means staying in constant contact with the people you are serving as a business owner, understanding their wants and needs to tailer your product and messaging as the perfect solution for them.
Don’t take it from us. Let’s hear from the Legend Oprah Winfrey herself:
“Market research is the cornerstone of any successful business. It's not about guessing; it's about knowing."
Still on the fence, this is what Sara Blakely, Founder of Spanx, said:
"My best successes came on the heels of failures, as I leveraged market research to understand what my customers truly wanted."
With two powerhouses and, shall we say, billionaires like Oprah and Sara believing so, Penelope was convinced.
She planned to learn a great deal about the needs and desires of her potential customers.
Through that, she adjusted her products and messaging to connect with her audience, making way for business success.
Now, it’s your turn to follow in Penelope’s footsteps
If almost everyone you interact with has the objection of not being able to afford your business or it not being the right time, 99% of it truly means that you have not perfected your messaging and product for them to go,
“Yes, this is exactly what I need”
We’re here to help you perfect your market research game and share all the tips and tricks necessary to connect with your ideal clients and develop the perfect product for them inside our private.
Come join our 10-day free trial to benefit from this training and take your business to the next level.
With magic and wisdom,
🕊️ thGuardian of the Enchante